Beam Inc. Launches John DeKuyper & Sons “Crave” Chocolate Liqueurs

John DeKuyper & Sons Crave liqueurs
John DeKuyper & Sons – Crave

If you are looking for that perfect gift for the holidays or just want to create an exceptional party for your guests, Beam Inc. is launching John DeKuyper & Sons™ Crave Chocolate Liqueurs featuring three tempting flavors – Chocolate Cherry, Chocolate Mint and Chocolate Chili.

With a suggested retail price of $17.99 per 750 mL bottle, this premium line of chocolate liqueurs offers a delectable and enjoyable experience just in time for the upcoming fall and holiday season.

DeKuyper is the #1-selling line of domestic cordials showcasing nearly 60 mixable and versatile flavors of cordials, liqueurs, crèmes, brandies and schnapps.  DeKuyper was founded in Holland in 1695 by Johannes DeKuyper & Son and for more than 300 years has been the brand to turn to for refreshing and unique liqueurs.

The Fuzzy Navel was inspired and created by DeKuyper® Peachtree® Schnapps in the mid-80’s and  DeKuyper® Pucker® Sour Apple Schnapps inspired the creation of the Appletini in the mid-90’s.

JDK & Sons™ Crave balances chocolate with natural flavors fulfilling your desire for the enchanting taste of chocolate and pairing it with three distinct flavors to create a mouthwatering liquer.

  • Crave Chocolate Cherry Liqueur delivers a smooth, rich tasting experience similar to that of the classic cherry cordial. The taste of sweet cherries takes center stage and is complimented by hints of cocoa. It leaves a sweet finish on the palate with notes of fruit, vanilla and bittersweet chocolate.
  • Crave Chocolate Mint Liqueur is ideal for peppermint lovers. The experience begins with the tastes of sweet chocolate and vanilla, which gradually introduces peppermint to the palate and finishes with an intriguing and pleasant cooling effect.
  • Crave Chocolate Chili Liqueur offers a delicious and surprising twist with its hint of heat. The sweet flavor of milk chocolate, which is enhanced with notes of vanilla and caramel, slowly gives way to the tingly warmth of chili peppers and offers the perfect balance of sweetness with a subtle kick.

“Launching just in time for the holiday entertaining season, JDK & Sons™ Crave Chocolate Liqueurs provide chocolate lovers and cocktail enthusiasts alike with a new way to delight their senses during one of the most indulgent times of the year,” said Gary Ross, Director of Cordials and Rums for Beam Inc. “Whether treating yourself to a decadent cocktail or looking to create a memorable experience at your next holiday party, each distinctive flavor delivers the rich taste of chocolate paired with a unique flavor for an enticing way to satisfy your cravings.”

JDK & Sons™ Crave is by the same token superb when served over ice or as a distinct addition to any cocktail.  Several cocktail recipes are listed below.  Additional recipes and information can be found at


Crave Cherry Macaroon Martini

1 part JDK & Sons™ Crave Chocolate Cherry Liqueur

1 part Cruzan® Coconut Rum

Splash of Soda

Method: Shake all ingredients (except soda) with ice. Strain into a martini glass and top with a splash of soda. Garnish with a Maraschino cherry.

Crave Luscious Mint Russian

1 part JDK & Sons™ Crave Chocolate Mint Liqueur

1 part EFFEN® Vodka

Splash of Milk

Method: Build ingredients over ice in an old fashioned glass. Add a splash of milk to make it even more luscious.

Crave Grown-Up Chili Hot Chocolate

2-3 parts JDK & Sons™ Crave Chocolate Chili Liqueur

Hot Chocolate

Method: Pour Liqueur in a warmed coffee mug and add hot chocolate to taste.  Top with whipped cream.

Beam is proud to be one of the world’s leading first-rate spirits companies, and focuses on delivering high-class performance with its matchless combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth.

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