Swan Around in a $14.7m Yacht

The luxurious, Julie Marie Swan yacht made a fitting debut in Monaco this year, gracing the Mediterranean Sea. To guarantee a smooth cruising yacht, Julie Marie has been decked out with all the latest in technology and interior design. The Swan 100S Julie Marie is the seventh yacht in the Swan 100 range to be launched and the third 100 S model. (For those who are not nautical experts, S stands for semi-raised saloon).

When it comes to luxury yachts, most yacht manufacturers only give prices on request and do not publish them. However, Bob Lavoo Area Manager Asia, for Nautor’s Swan, told Emirates Business there is a general price range for Swan 100 yachts.

“As every yacht is build to the client’s needs, each yacht has a different price tag so we do not have fixed prices but it is safe to assume that any of these yachts will be in excess of 10 million euros ($14.7m),” said Lavoo. He said so far, four have been sold to buyers from the United States and Europe.“The Swan 100S has not been displayed in the Middle East, not that we overlook the market, it is simply that we build these boats for specific clients and as soon as the yacht is delivered they take off with it so to speak. They don’t want to share!”

According to Enrico Chieffi, vice-president of marketing and sales for Nautor’s Swan, they couldn’t resist the opportunity to target the luxury yacht market at the Monaco Yacht Show – one of the most prestigious in the world. “With boat building technology developing at a fast pace, Monaco provides a valuable opportunity for us.”

The 30.48 metre yacht features deckhousing with a cherry wood interior and white stained ash veneer. It features Cassino leather detailing throughout the yacht and dark brown Wenge floorboards.

The yacht has been primarily furnished in teak wood, hand-polished to a smooth satin finish. The large main saloon contains a solid teak dining table. It is principally a sailing yacht and the keel has been designed specifically for this.

For Nautor’s design teams the fundamental concept of the Swan 100S remains constant – it is cruising in the utmost luxury and comfort. Safety, speed and easy sailing are paramount to the design, enabling the yacht to cross any ocean smoothly and with minimal effort. The storage and power systems are designed to sail for weeks without the need to replenish supplies.

The man behind the design, German Frers, has 20 years of experience in designing Swan yachts. For the semi-raised saloon, Frers and the technical design team drew on the experience gained from building the previous two versions to ensure the Julie Marie is technologically advanced while incorporating Swan’s core values. Another task was to keep the noise level down.

Designed by Nautor’s architects, the interior of the Swan 100S is built of lightweight material, and also offers yacht owners options to customise. It has plenty of room for crew and guests, with two crew cabins, and two guest cabins, each with twin berths. The galley caters to long trips, with standard supplied equipment of four-burner gas stove, microwave oven, two refrigerators and a freezer. At the rear of the yacht, the owners cabin is spacious with a generously sized double bed, writing desk and sofa. All cabins have a shower with glass door and a head in each of the crew cabins.

The main saloon offers the ultimate in relaxation, with a coffee table with U-shaped sofa, seating eight. It comes with a full entertainment system, which can be tailored for every owner’s needs, with the latest electronic gadgets available on request. Each cabin has its own entertainment system.


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