What a CEO drives often reflects the type of person he or she really is. Take conservative Warren Buffett for example. He’s worth about $42 billion, but for years he drove a silver 2001 Lincoln Town Car with Nebraska license plates, titled: THRIFTY.
CEO’s obviously have high profile positions and what they drive likely communicates a lot about the person. A recent survey of 3,000 people, found that only about 10% did not know what vehicle their chief drove.
“Of all the products in the world, cars are the most reliable representation of an individual’s personality,” says Golden Gate University psychology chair Kit Yarrow. Full article