Ala Moana Center’s Major Expansion

Five hundred lucky shoppers will enjoy delicious cocktails and desserts, as well as exclusive shopping at 16 new mall retailers before the rest of the state!

Ala Moana Center will celebrate the unveiling of its highly-anticipated 100,000 square-foot, two-level retail wing with Ala Moana Center’s Preview Shopping Night & Fundraiser hosted by HONOLULU Magazine. The event invites 500 shoppers to be the first in Hawaii to explore the mall’s new retail wing, while enjoying desserts, cocktails, live entertainment. Attendees will also have an exclusive opportunity to snatch up the latest fashions at 16 of the wing’s 30 new stores before anyone else!

“We are looking forward to showcasing Ala Moana Center’s multi-million dollar expansion and new two-level retail wing at our Preview Shopping Night&Fundraiser,” said General Growth Properties Regional Vice President of Marketing, Sharon James. “The evening is a wonderful chance for local residents to come check out these exciting new stores – many which are brand new to Hawaii – all while supporting a terrific organization, Hawaii Habitat for Humanity.”

Ala Moana Center’s Preview Shopping Night&Fundraiser is held in conjunction with the mall’s new spring shopping and fashion festival, Shop a Le‘a, which runs March 3 – 9, 2008. Shop a Le‘a presents shopping enthusiasts from all over Hawaii and the Pacific with myriad experiences in fashion, beauty, active lifestyle, home entertaining, family, travel and cuisine.

Highlights of this year’s inaugural event include full-scale designer runway shows, celebrity-hosted events and appearances, expert styling and fashion demonstrations, mall-wide savings and discounts, a chance to win a spectacular shopping vacation to New York City as well as the grand opening of the state’s first Nordstrom department store!


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